INTERVIEW | Make Money by Building a Real Estate Business That Actually Supports Your Life, feat. Lacey Newman
Lacey Newman is a top 1% luxury listing agent, leader of Elevated Living Advisory at Compass, and host of the Emmy-nominated, Telly Award–winning TV show The American Dream. After burning out early in her career and nearly leaving real estate altogether, Lacey rebuilt her business from the ground up—ultimately growing a multi–seven-figure real estate team. Today, Lacey Newman coaches agents on how to attract high-end clients, create magnetic content, and design businesses that fuel both income and lifestyle.
On this episode of Travis Makes Money, Travis and Lacey dive deep into what it really takes to scale in real estate (and entrepreneurship in general)—from running your operation like a true CEO to using social media as your most powerful prospecting tool.
On this episode we talk about:
Why most agents fail—and the mindset shift that changed everything for Lacey
How to stop being reactive and start running your business like a real company
Structuring your day around purposeful priorities instead of chaos
Why social media beats cold calling (and how to actually use it for leads)
The power of niching down and building a brand people remember
Top 3 Takeaways
Treat your real estate career like a business, not a side hustle—systems beat hustle every time.
Prospecting only works if you choose strategies you enjoy and can do consistently.
Social media isn’t about going viral—it’s about staying top of mind with people who already know and trust you.
Notable Quotes
“You’re not going to rise to the level of your ambition—you’re going to fall to the level of your systems.”
“Fill your calendar with things you’re good at and enjoy, and you’ll actually do them.”
“People do business with people they like and see commonalities with.”
Connect with Lacey Newman:
Instagram: https://www.instagram.com/alignedwithlacey
Other: DM her on Instagram and let her know you heard her on the show
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